Regardless of whether we are in a good economy or a bad economy as a website business owner you should always be looking for creative ways to market your website business. Creativity can come in the forms of promotional giveaways, contests or live product demonstrations. However, if you really want to get more traffic to your website, then you need to follow the technique in this article.
As we said earlier exposure is the key to increasing sales. You see it is a numbers game. In order to increase sales you need to increase the number of people that visit your site. The more people that visit the greater the chance more sales will follow.
Now I will say this that if you website is hard for a visitor to navigate, in other words it is hard to find things, they will leave faster than they arrived and not buy anything at all. Some invest the time, effort and money into creating a robust website.
The technique that will increase your website traffic for free is called article marketing. Article marketing is the process by which you write an educational and informational article related to the content of your website. For example, let’s say you sell home décor products. You could write an article that explains what paint colors are best suited for various rooms or a top ten list of must haves for any dining room, that sort of thing.
Then once you have your article written, you will create what is called the resource box. Your resource box tells the reader of the article who you are and how they can get in touch with you. A typical resource box would read, “Jane Doe is the creative director for XYZ Home.   As you can see the information provided gives the reader everything they need should they have more questions or want to see more of Jane’s creative talents.
Read the rest of this entry

 In the world of eCommerce, search results rule. Big Commerce has really programmed in some core functionalities, from meta data to product descriptions, that make onsite SEO one of the most effective and efficient on the market.

Big Commerce is one of the fastest growing E-commerce platforms in the world for a reason. Actually, there are a number of factors that contribute to the rapid rise of this platform, like the fact that it’s well supported, easy to use and flexible. These features are great for not only the customer but the store owner as well. One of the most critical features of any successful online business is SEO or website marketing, and on-page SEO is something that Big Commerce has really made easy to implement.

In the world of eCommerce and Search engine madness – search results rule. In online business everything from Managing the number of URLS created by multiple categories and products to image naming can have an enormous impact on the overall rankings of a website in search engines like Google. Big Commerce has really programmed in some core functionalities, from meta data to product descriptions, that make onsite SEO one of the most effective and efficient on the market.
Read the rest of this entry